April 2017


This Month's Top Story

Safety at Work in the Construction Industry

The next world safety at work day will take place on April 28th. In preparation, three researchers have explored the evolutions that impacted safety at work in the French construction...

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Focus

Sensory Marketing: Reinventing the Customer Experience

Sensory marketing can modify the customer experience as well as a customer’s purchasing habits. Marianela Fornerino, a professor and researcher at Grenoble Ecole de Management,...

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Insights

LVMH: a Strategy to Attract Future Talent

As a world leader in the luxury industry, the LVMH group includes 70 unique brands such as Guerlain, Dior, Givenchy, Kenzo, Moët & Chandon and Luis Vuitton. We speak with Julien...

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Ideas

Why Are Companies Investing in MOOCs?

On May 29th, 2017, Grenoble Ecole de Management will launch a new version of its New Energy Technologies MOOC. This innovative learning tool was built in collaboration with key players...

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Contacts
Mara Saviotti

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