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Latest news
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MIT GSW 2020: an international event for disruptive entrepreneurship
Published on 18 February 2020The MIT Global Startup Workshop will come to France for the first time. This international event dedicated to entrepreneurship is co-organized by Grenoble Ecole de Management and offers a unique opportunity to explore the theme of disruptive...
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2020 MIT GSW: entrepreneurship for sustainable societies
Published on 13 March 2020The MIT Global Startup Workshop (GSW) 2020 in-person event on March 23 & 24, 2020 in Grenoble, France, has been cancelled due to the coronavirus pandemic.
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Freemium offers: quality the key to converting free users?
Published on 20 January 2020Free digital services have become so commonplace that converting users to premium offers has become a major challenge for many digital companies. New research highlights quality as a key factor in successfully implementing a freemium strategy.
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A good leader boosts a market-oriented culture
Published on 20 January 2020Leadership style accounts for 16% of how well an organization creates a client-oriented culture. As it’s relatively easy to implement changes in leadership, this factor can be an effective lever to encourage a client culture.
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Digitalizing recruitment to facilitate human interactions
Published on 20 January 2020Digital technology has revolutionized HR and recruitment. The ability to digitalize certain tasks opens the door to greater focus on opportunities for face to face interactions such as such as job interviews or recruitment forums.
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Is “fast fashion” coming to an end?
Published on 20 January 2020H&M, Zara, Forever 21, Gap, Bershka… Fast fashion brands are recognizable around the world. Despite representing 10-20% of the global fashion market, is this business model coming to an end?