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Latest news
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Energy Transition: When Will Electrical Mobility Take Over?
Published on 26 March 2018Electrical mobility has become an important factor in the global energy transition. Yet many challenges remain to creating a carbon-free alternative to traditional cars and transportation.
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How to Encourage User Adoption of Mobile Payment Options?
Published on 26 March 2018Despite the convenience of mobile payment technology, customer adoption of this new technology is not a given. How can companies build on previous internet experience to facilitate this transition?
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Fighting against gender inequalities with WoMen[at]GEM
Published on 06 March 2018WoMen[at]GEM; Grenoble EM focuses on the potential of an alliance of women and men to fight against gender inequalities
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New MSc International HR Management in the digital age
Published on 27 February 2018When Digital Systems are dramatically changing the way we work on a daily basis, Human Resources professionals have to adapt too. To that end, GEM continues to innovate and is now one of the first – if not the first – business school to introduce a...
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Research: A Framework to Understand the Sharing Economy
Published on 26 February 2018The sharing economy encompasses an immense range of actors, including everything from majors economic players (e.g., Airbnb and Uber) to local community-based initiatives (e.g., repair cafés or fablabs). With such a variety of players, it is...
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Marketing: the Hidden Disadvantages of Sustainability and CSR
Published on 22 February 2018Sustainability and CSR policies are à la mode for good reason. Yet, they can sometimes backfire, in particular in terms of marketing. Discover the risks of marketing a sustainable product.